Posted: Oct 17, 2024

Marketing Coordinator

WQLN PBS NPR - Erie, PA
Full-time
Salary: $17.95 - $20.52 Hourly
Application Deadline: Oct 31, 2024
Other

WQLN PBS NPR is seeking an individual with excellent communication and interpersonal skills to serve as Marketing Coordinator on our development team. As Marketing Coordinator, you will be responsible for leading WQLN PBS NPR’s promotional efforts across multiple platforms, ensuring cohesive messaging and brand representation.

 

Key responsibilities will include, but are not limited to:

  1. Write engaging promotional copy for WQLN PBS, WQLN NPR, and all social media platforms.
  2. Craft compelling articles for WQLN PBS NPR’s monthly program guide and e-newsletters.
  3. Develop and distribute press releases, media inquiries, news updates, etc.
  4. Collaborate closely with the production, and digital teams to maintain WQLN PBS NPR’s brand identity, tone, and messaging across all channels.
  5. Manage social media through platforms like Hootsuite, CapCut, Canva, Adobe Express, and more.
  6. Partner with the development and community engagement teams to promote fundraising events, grant-funded projects, and special programs.
  7. Evaluate the performance of marketing campaigns and report on outcomes to refine future efforts.
  8. Lead the WQLN PBS NPR Street Team, overseeing its activities, and identifying community events to participate in to enhance outreach.
  9. Generate creative ideas and strategies to lead the content creation team in producing engaging, mission-aligned content.
  10. Build and maintain strong relationships with WQLN PBS NPR staff and community partners.
  11. Voice scripts for TV, FM, and digital platforms for promotional and fundraising content.
  12. Utilize Asana for project management and team collaboration to streamline workflow and meet deadlines.

 

This role requires a proactive, creative thinker and excellent writer with strong leadership skills who can manage multiple projects, foster collaboration, and maintain WQLN PBS NPR’s brand integrity across all platforms. The ideal candidate will have at least two years of practical experience in marketing and communications and will work both independently and with a talented, enthusiastic team in a supportive and creative environment. This position reports to WQLN PBS NPR’s Fundraising Engagement Manager.

 

WQLN PBS NPR offers an excellent benefits package. The starting salary range is $35,000 - $40,000, based on experience. WQLN PBS NPR is an affirmative action/EEO employer that fully supports workplace diversity - all qualified applicants are welcome to apply. Please send a cover letter and resume to [email protected], WQLN PBS NPR, 8425 Peach Street, Erie, PA 16509. No phone calls.